How to Moneyball Your Family Law Firm
Includes a Live Web Event on 03/03/2026 at 11:00 AM (CST)
How to Moneyball Your Family Law Firm: A Free 45-Minute Masterclass for Family Law Firm Owners Who Want to Stop Guessing and Start Growing
Most family law firms run like old-school baseball teams. They trust gut feel over hard numbers. They chase impressions and clicks instead of signed clients. They hire when they feel busy, not when the math says they're ready. They're grinding every day, but can't prove they're actually moving forward. In 2002, Billy Beane faced a similar problem. His Oakland Athletics had a $40 million budget to compete against the Yankees' $125 million. He couldn't afford the star players everyone else was chasing. So he found an edge. The entire league was obsessed with flashy stats—batting average, RBIs, stolen bases. Beane ignored all of it. Instead, he built his team around the one metric that actually predicted wins: on-base percentage. He won 103 games at one-third the cost. They called it "Moneyball."
A decade ago, we borrowed that playbook at Sterling Lawyers. We identified the 8 numbers that actually predict whether our family law firm grows or stalls. Then we built a system around those numbers—what to track, what "good" looks like, and exactly what to do when a metric falls short. We run this system every single week. That's how Sterling grew from 2 attorneys in a small office to an $18 million firm with 27 attorneys across multiple locations. Now we're teaching you how to do the same.
On March 3rd, join Tyler Dolph (CEO of Rocket Clicks, Co-Owner of Sterling Lawyers) and Anthony Karls (President of Rocket Clicks, Co-Owner of Sterling Lawyers) for a free, hands-on masterclass where we'll walk you through the 3 critical moves to "moneyball" your family law firm: SCOUT IT: Learn the 8 metrics that reveal whether your firm is winning or losing. SPOT IT: Run a 15-minute diagnostic that pinpoints your biggest bottleneck. Is it your answer rate? Show rate? Close rate? You'll know exactly where you're leaking revenue—and what to fix first. PLAY IT: Build the weekly rhythm that turns data into decisions. Stop running your firm like a practicing attorney and start running it like a CEO with total clarity and control. This is the exact operating system running inside Sterling Lawyers right now. And for the first time ever, Anthony Karls will demo it live—pulling real data and walking through the calculations so you can see exactly how we diagnose problems and make decisions. This webinar is for family law firm owners who are wondering why "busy" never turns into "profitable." Give us 45 minutes. We'll give you a system you can run in 15 minutes—and answers you've been chasing for years
Complimentary to All
This program is not eligible for CLE credit.
Sponsored by

Tyler Dolph
CEO
Rocket Clicks
Hello, My name is Tyler Dolph, and I am an entrepreneur and operator who leads at the intersection of marketing, legal services, and organizational transformation. As the CEO of Rocket Clicks and co-owner of Sterling Lawyers, I’ve helped scale teams, launch new service lines, driven multimillion-dollar growth, and executed a strategic pivot to an industry-specific model serving family law firms. My experience spans leadership development, acquisitions, and building cultures rooted in discipline, candor, and high performance. I am driven by a mission to help families navigate difficult moments by empowering the law-firm owners who serve them.
Anthony Karls
President
Rocket Clicks
As a seasoned executive, I've dedicated my career to integrating teams, fostering healthy cultures, and driving profitability. From my tenure at Sterling Lawyers to my current role as President at Rocket Clicks, I've consistently delivered results by focusing on people, processes, and purpose. I’m passionate about driving transformative growth and building strong, thriving cultures. With over a decade of experience, I've successfully integrated Finance, HR, IT, Sales & Marketing, and Client Service teams, leading to substantial revenue growth and improved ROI. My leadership at Sterling Lawyers resulted in an annual revenue boost from $0 to $15M in under 9 years. As someone deeply rooted in the belief that vibrant small businesses form the backbone of our local economies, my mission at Rocket Clicks is to help your business thrive. My approach is simple - empower, execute, and elevate.
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